Poor online media viewing experiences can negatively impact your brand and lead to potential losses in Internet ad and subscription revenues. In fact, online videos with a start-up time exceeding even two seconds have significantly higher streaming video abandonment rates, with each incremental second propelling another 6% of viewers to jump ship.
Akamai cloud services and solutions can help monetize your online media audience and secure your content while simplifying workflows, enabling streaming across multiple devices and latitudes, and reinventing your media delivery distribution channel.
From the Olympics to the royal wedding, Akamai's Media Delivery Solutions have proven time and time again their ability to scale to meet the world's most demanding streaming video events at the highest possible quality while providing granular, real-time media analytics to understand each aspect of the viewer experience.
"The sum of all forms of video will be approximately 86 percent of global consumer traffic by 2016." — Cisco Visual Networking Index: Forecast and Methodology, 2011–2016